Went to the Asian food market the other day down in Denver. They have huge tanks filled with lobsters, crabs and big ‘ole fish swimming around. You can get a pretty good price too–only $12.99 for a 2+ pound live lobster.

Admittedly, not all of the seafood was quite so chipper.
Thus it was necessary to designate pricing specific to breathing capabilities. As you can see below, the signs don’t mince words: